During his two decades of selling, managing, building, and leading salespeople and companies in a variety of industries, Chuck Mache has learned that there are four distinct kinds of salespeople. Gleaned from his years in the trenches, The Four Kinds of Sales People is a business fable that exposes the traits and characteristics of these four types and outlines how and why salespeople excel–or don’t. The story follows four fictional salespeople, each of whom epitomizes the characteristics of a particular sales style, and provides a clear and exacting description of how each type goes about selling. Mache exposes the strengths and weaknesses of these salespeople and provides expert insight on what each type of salesperson requires to achieve next-level success. For salespeople, sales managers, and executives, this entertaining and practical book shows how to pinpoint personality traits and design a personalizedstrategy for unlimited sales success.
Chuck Mache (Santa Rosa, CA ) is the founder of Chuck Mache Communications and is an architect for breakthrough achievement. He is also a popular speaker, executive coach and consultant and has field and executive experience in broadcasting, home warranty, telecom, office equipment, insurance, and mortgage banking.
I've been in some type of sales for well over 20 years, and done reasonably well throughout. If I had those 20 years back with this book in front of them, they would have been spectacular years. This book will reveal you to yourself - and it will reveal to you what you have the potential to be. There won't be any guessing once you've read it. And it won't take you long to read it, a couple of days, even if you're a slow reader. It's one of those kind of books you don't want to put down. You must promise to yourself not to sneak ahead and read the last chapter out of order - it will just blow you away when you get there.
This book should be required reading for every sales professional of every sales organization - and for every sales manager - especially, for every sales manager who has never sold anything in his life and doesn't have a clue as to what makes a true salesperson tick. You will LOVE this book!
quick, easy read and gave me some insight into what kind of salesman i might be, as well as what kind i would ideally strive to be
Starting out in sales and wonder if it's right for you?
BUY THIS BOOK
At the sales game for a while but wondering if it's right for you?
BUY THIS BOOK
Managing a sales force and wondering how best to handle the team and what to do next?
BUY THIS BOOK
I read about 20 business books a year. This book has made a remarkable impact on me.
I have personally tested the " kinds " written in this easy to read book as a professional sales trainer and consulted some 20 professional sales people, all with solid sales experiences of some 300 customers or a minimum of some 100 new customers per year. The " kinds " identify themselves easily and approve all other " kinds " with numerous colorful examples. The kinds are proven and they are all out there in the field. Buy this book, you need an hour or so to read through and end up with a very useful insight. Chuck shall keep writing on that, maybe on the kinds of sales managers this time.
We are all sales people. This is an excellent book not just for the real estate sales person. but for anyone who interacts with customers and other sales people in your organization. It has helped me to motivate my sales staff in a more positive manner. An easy read and full of very helpful information.
Todd Setzer
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